Weaving magic in Varanasi

Varanasi handloom weavers need design support for survival

The city of Varanasi in Uttar Pradesh on the banks of the river Ganges is considered as one of the holiest cities in India. Characterized by a maze of narrow lanes and meandering by lanes it has a history of culture and traditional crafts that are centuries old. Varanasi has been a hub of silk […]

Rohit Bal Bats for Varanasi Handloom Textiles

Rohit Bal Bats for Varanasi Handloom Textiles

Fashion is nothing new to India. India is a country with ancient clothing tradition and has dressed its women gorgeously since pre-christen era. India has ample archaeological & historical evidences to prove the claim. Since then there was no looking back. During Mogul Era, Royal patronage to Fashion helped develop exquisite handloom weaving centres at […]

Be Responsible & Say No To Synthetics

Jagdish Das & Company - JDS Varanasi

Clothing is the only material that directly & physically surrounds human body other than natural elements day in and day out. The fabric we wear affects our health exactly the same way nature does. We’ve, unknowingly with our extreme short-sightedness, harmed our natural habits & habitat. We preferred to remain ignorant of the fact that […]

Paris Calling Varanasi Weavers

Paris Calling Varanasi Weavers

At a time when Banaras Handloom Textiles is into its roughest ride, the local representative in Indian Parliament Mr. Narendra Modi, who is India’s Prime Minister too, invited Mr. Emmanuel Macron – President of the global capital of Fashion Industry France on a state visit to Varanasi recently. Varanasi received the right person as guest […]

Loss of a spontaneous Brand Ambassador – Sridevi

LOSS OF A SPONTANEOUS BRAND AMBASSADOR – SRIDEVI

Yes! She was Sridevi, the Heartthrob of millions. Love for Banarasi Saree came to her naturally. She influenced many beauties that joined Hindi Film Industry after her to wear the same. Yet she never knew that she instilled a sense of hope & encouraged weavers to excel their creativity and saved thousands from extinction. Varanasi […]

Saree-Not-Sorry: Why Sabyasachi Is Not Doing the World a Favour

Jagdish Das & Company - JDS Varanasi

Article by: NIDHI MAHAJAN “I don’t think Indian brides feel complete without wearing the colour red in one of their functions,” wrote the hallowed designer of celebrity wedding wear, Sabyasachi Mukerjee.

Banarasi Sarees – by the Weaver, from the Weaver

Banarasi Sarees - by the Weaver, from the Weaver

Following the tradition of threads all their lives, the only goal of the weavers of Banarasi sarees is to continue the thread of tradition. Acquiring high technical proficiency in weaving from their predecessors and passing them to their successors, these skillful artisans carry the passion of weaving in their hearts and are instrumental in keeping the invaluable […]

Gorgeous Bridal Banarasi Saree Ideas For Your Trousseau!

Gorgeous Bridal Banarasi Saree Ideas For Your Trousseau!

The life of a bride-to-be is sort of a mixed bag. On one hand, there is the sweet air of anticipation all around and you’re likely to be pampered by friends and family. On the other hand, it is also a rather hectic time, with so many decisions to make, so many things to be […]

IN SEARCH OF THE REAL BANARASI SARI

IN SEARCH OF THE REAL BANARASI SARI

On the very first day of my pursuit of the authentic high-quality Banarasi sari, the conversation has already taken on a dream-like quality, leaving mere ‘luxury’ far behind. It has casually taken in the East India Com­pany Resident, the royals of Banaras, Queen Elizabeth II, Indira Gandhi, designer Rajesh Pratap Singh and we are now discussing […]

Banarasi Sarees – One of The Finest in The World

Banarasi Sarees – One of The Finest in The World

Banarasi sarees are one of the finest sarees in India. These sarees got its name as they hail from the holy city Banaras now known as Varanasi. The typical Banarasi saree is hand woven specifically in silk with golden thread and it takes about 15 days to a month to complete one piece. The best […]